Whole-Home Water Treatment. $2,950. Installed.
Softener, filtration, and tankless RO. One day install. Half the price of local competitors.
$2,950 · One Price.
Everything Included.
No upsells. No hidden fees. No surprises on install day.
- Whole-home water softener
- Whole-home carbon filtration
- Tankless RO with alkaline remineralization
- Professional installation
- All fittings and supply lines
The Central Florida market rate for this system is $5,500 to $8,000. Puro delivers the same result for $2,950 installed — by sourcing equipment directly and keeping our team on salary, not commission.
Your Water Is Harder Than You Think.
Central Florida runs 12 to 15 grains per gallon hardness on city water, sourced from the Floridan Aquifer — one of the hardest water sources in the country.
Private wells run 20 to 30+ GPG, often with added iron and sulfur. Most homes in the service area need treatment.
Hard water silently destroys water heaters, dishwashers, and washing machines. It leaves scale on fixtures, dries out skin, and makes your water taste like a swimming pool.
Check Your Service Areas
Enter your ZIP code to see if we serve your area and what's in your water.
We currently serve 11 ZIP codes across Central Florida
The System
Three components. One install. Complete water treatment from entry point to drinking tap.
Water Softener
Eliminates hardness, extends appliance life, softer skin and hair throughout your entire home.
Carbon Filtration
Better-tasting water, cleaner showers, healthier skin — chlorine and chloramines gone from every tap.
Tankless RO
Purified drinking water from the kitchen tap, remineralized for great taste and optimal hydration.
All three components installed in a single visit. City water: $2,950. Well water: $3,750.
The Water Company Central Florida Was Missing.
Transparent Pricing
Same price for every home. $2,950 installed, no exceptions. No salesperson quoting you based on what they think you can afford.
No Commissioned Salespeople
Our technicians are on salary, not commission. They recommend what your water actually needs — not what earns them the biggest check.
Direct Equipment Sourcing
We cut out the dealer markup by sourcing equipment directly. That's how we deliver a $5,500–$8,000 system for $2,950.
Locally Owned in Windermere
We live in the same service area we work in. Your water is our water. We have a personal stake in getting it right.
Backed by a workmanship guarantee and manufacturer warranties. Ask us about the details.
Serving 11 Central Florida ZIP Codes
From Apopka to Montverde, Winter Garden to Lake Nona.
What People Are Saying
“We had quotes from three other companies ranging from $6,200 to $7,800. Puro came in at $2,950 for the exact same system. Install was done in one day, everything was clean and professional. Our water is completely different now.”
“The difference in our water was noticeable within 24 hours. No more white scale on the shower doors, our skin feels better, and the drinking water from the RO tap is incredible. Anthony was straightforward and honest throughout.”
“I was skeptical about the price — I thought there had to be a catch. There wasn't. Full system, full install, everything included. The technician explained every component and left the utility room cleaner than he found it.”
More customer stories on the way. Follow us on Google.
Common Questions
Everything. Whole-home water softener, whole-home carbon filtration, tankless reverse osmosis with alkaline remineralization, professional installation, all fittings, and all supply lines. There are no add-ons required and no hidden fees. The price you see is the price you pay — same for every home on city water.
Well water systems are $3,750 installed. Well water in Central Florida typically runs 20–30+ grains per gallon hardness and often contains iron and sulfur that city water doesn't. We use a dual-tank configuration to address those specific challenges. We'll assess your well water before recommending the exact setup.
One day. Most installs are completed in 4–6 hours. We handle everything — no prep work needed from you. We'll walk you through the system before we leave so you know exactly how it works and what to expect.
We currently serve 11 ZIP codes across Central Florida: 34786 (Windermere), 34787 (Winter Garden / Horizon West / Hamlin), 34761 (Ocoee), 34711 and 34714 (Clermont / Four Corners), 34747 (Celebration / ChampionsGate), 32827 (Lake Nona), 32828 (Avalon Park), 32746 (Lake Mary), 34756 (Montverde), and 32703 (Apopka). We're expanding — use the ZIP tool above to check your area.
No. We know what Central Florida water looks like — we've tested hundreds of homes across our service area. If you're on city water, you have hard water. If you're on a well, you likely have hard water plus iron and sulfur. We can confirm specifics on install day. A pre-install test is available if you want the data, but it's not required to move forward.
Let's Get Your Water Right.
Same-day response. No pressure. Just honest answers about your water.
Call or email us — we respond same day. anthony@purowaterco.com